• Tigbitties
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    19010 months ago

    Google SEO has homogenized the internet with vapid marketing content. The internet is one big commercial. The reason Reddit got popular was because communities found and shared good content and created more by talking about it. Now ads are disguised as posts and memes.

    The internet is getting as bad as radio.

    • ɐɥO
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      10 months ago

      The internet is getting as bad as radio.

      Lemmy kinda feels like the 2000’s internet and I love it

      edit: formatting

          • @SubArcticTundra@lemmy.ml
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            10 months ago

            Same
            Hello fellow… are we considered as gen-zedders or tail end millennials? Because I have friends born in 97 and they are definitely not Gen Z

            • @penguin@sh.itjust.works
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              10 months ago

              Millennials, according to Wikipedia,

              The generation typically being defined as people born from 1981 to 1996

              After that is Gen Z and Gen Alpha starts somewhere around 2010.

              So 1997 would be an older Gen Z

              • @silverbax@lemmy.world
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                210 months ago

                That generational ‘designation’ has been changed so many times it’s not credible.

                Gen X was originally they ‘children of the baby boomers’. If someone was born in 1981, they were young Gen X for most of their life, now they are told they are ‘Millennials’

            • @whileloop@lemmy.world
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              210 months ago

              I grew up around cousins who were all older than me, so I think I was influenced more by 90s culture than most of my peers. I think you and I are the awkward in-between.

            • @Petter1@lemm.ee
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              110 months ago

              1997 is a funny birthyear 😀 on one hand you grow up in “traditionell way” and thus you understand older folks who don’t understand new slang but on the other hand you understand the digital natives who grow up with all that attention grabbing BS.

              • @SubArcticTundra@lemmy.ml
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                110 months ago

                Yeah, I feel like people born up until around the early 00s still got to experience what life without smartphones & social media was like

        • @skyspydude1@lemmy.world
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          610 months ago

          Imagine content creation that was done purely for the fun of creating content and sharing info, albeit with literally zero hope of receiving any money. Better in some ways, worse in others.

        • @TwilightVulpine@lemmy.world
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          2010 months ago

          Eh, I’d be careful with this sentiment. A significant part of internet’s decline comes from people who think of themselves as too smart and rationalize their own nonsense.

        • @cheese_greater@lemmy.world
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          110 months ago

          It makes me wonder tho: is Lemmy sustainable? I never want to get invested in something like Reddit again when there’s no proper and respectful end game for all the communities that make up their lifeblood.

        • ɐɥO
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          510 months ago

          I’m hosting my instance and website in my basement and its awesome

      • @1984@lemmy.today
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        110 months ago

        Yup and hopefully only the beginning. The fediverse is like a better internet without big tech.

    • @Bartsbigbugbag@lemmy.ml
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      1910 months ago

      I don’t have an Instagram, a YouTube, Facebook, or Twitter account, and I still hate Google search. It’s nearly useless unless I’m specifically trying to find something to purchase.

      • Doubletwist
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        10 months ago

        It’s not about what you as the searcher has. It’s about where the content you’re searching for is located. If the entity or company you’re searching for has only published within walled gardens such as Instagram or Facebook, then you are less likely to successfully find that information in Google. If they had published a normal website, then Google would be better able to index that information and provide you the result you want.

        • @Bartsbigbugbag@lemmy.ml
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          710 months ago

          I feel that, but also, the content I am looking for is indeed typically posted on regular websites without walled gardens, and Google still seems to want to show me a whole page of garbage before the site I’m looking for, whereas on DuckDuckGo(bing), my desired sites are usually the first or second result. Google is better if I’m looking to buy something, or find local restaurants etc, but ddg gives me better results in my academic and flight of fancy searches.

          • @Petter1@lemm.ee
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            110 months ago

            I just hate the google search UI 😊 but of course this is not the only reason that DDGO is my default private and bing my default while working. We are a full on Microsoft software company with all the teams stuff etc. So using bing allows to search not only in the internet, but in the company SharePoints as well.

      • @CaptainAlcohol@lemmy.world
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        10 months ago

        It became useless partly due to the overmarketing and the reliance on ads, of annoyingly useless websites using SEO to stay ahead of legitimate resources (happened so many times now it’s terrible), but also for the aformentioned reason: everyone published on their social media (walled gardens) so they don’t appear on search engines. Particularly evident with dicord and facebook groups taking over forum. Well, they won’t ever appear on a search engine. Reddit is an exception, but nowdays it’s completely app-centric, the web ui is terrible (the app is even worse if you dare using it).

      • @BagelEmbezzler@lemmy.world
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        610 months ago

        It’s even bad for finding something to purchase honestly. I’ll search for a specific part number, and most of the results are other similar but not interchangeable products. No Google I cannot just shove this random other battery pack into my UPS, but thanks anyway.

        I tried searching for airtight drawers and all the results were either airtight or drawers. Only one was both and it was a ten thousand dollar museum specimen cabinet.

        It’s especially terrible if you care about the fiber content of your clothes. Searching for linen or even 100% linen gets me linen blend, linen-look, linen color. 100% wool gets mostly acrylic wool blends. Wool toe socks gets me either wool socks or toe socks but again, not both.

        Plus I can’t block Amazon and Walmart from the results anymore, so that’s a ton of extra junk to filter through manually.

        • @skyspydude1@lemmy.world
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          410 months ago

          Oh, you’re looking for a part number for something relatively common? No can do. However, I’m sure you’d be interested in pages of Chinese phone numbers that carry 3 digits in a similar order to your search.

        • Jorgelino328
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          210 months ago

          You can use quotation marks to filter only results that have a certain word or phrase in it, rather than related content.

          • @BagelEmbezzler@lemmy.world
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            810 months ago

            You would think so wouldn’t you? But Google usually still tries to be “helpful” about everything. “100 linen” does work better, although still not perfect.

            That also doesn’t fix the issue with being unable to ignore Amazon and Walmart. On the standard search, the dash to ban a specific term makes it not the first result but it still shows up further down the page. On the dedicated product search it doesn’t seem to do anything at all.

            Here’s an example of how well search operators do these days.

            I just signed up for the free trial of Kagi, I’ll have to see how it compares.

    • @erranto@lemmy.world
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      1710 months ago

      Google’s ranking algorithms are also to blame. If you publish anything on a new website it will take you eternity to rank up against copycat sites and websites that have nothing to do with the search query, they will outrank your publication just because their websites have had 5+ more years presence than you, have paid their way through the ranker, and their article has only one of the six keywords mentioned in the search query but isn’t relevant to the whole search query, your article will linger on page 10. you will put 5 times more work to move your post to the 9th page than the time it took your to research and write the post.

      google has shaped the internet into what American democracy is, those with more money get more exposure

  • 𝘋𝘪𝘳𝘬
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    7710 months ago

    The only REAL replacement I’m still looking for is YouTube. Sure, Peertube and proxy sites for YouTube exist. But the amount of content I am interested in is by dozens of decimals larger an YouTube than on any other alternative combined.

    And, yes, of course, the search engine.

    • S410
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      2110 months ago

      Odysee seems to be doing relatively well. Probably 20-30% of the YouTubers I watch are also on there.

      • kratoz29
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        110 months ago

        I legit didn’t know about this service, looks cool, but I don’t fully understand how it works.

    • @Excrubulent@slrpnk.net
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      1810 months ago

      I’m hoping that as the fediverse grows it will start to accrue enough capacity to sustain a strong video hosting platform like peertube.

      Social media has a network effect where the more people use it the more attractive it gets, and because the fediverse can interconnect between different formats I see it as inevitable that eventually it will take over, because it can manage a much more comprehensive network than any centralised site.

      Once it becomes more mainstream, server capacity should increase until it can handle the world’s video sharing as well.

      • @sheogorath@lemmy.world
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        510 months ago

        I’m still skeptical whether the fediverse will get as big as the current social media now. We already had a big problem with the recent CSAM spamming by trolls.

        Not to say it’s a bad thing. I think having a contraction of social media is better for our mental health because it fosters a better sense of community. Like when you live in a smallish town vs living in a big city. Each has its own drawbacks. But with the loneliness epidemic we’re experiencing right now, it’s better to have something that we can use to feel like we belong to something.

        Maybe it’s not like that for everyone. I’m a person who’s always valued quality over quantity interactions. I kept my social circles small but I kept in touch with everyone. Especially now with the abundance of tools, like Discord. Even after having my own family I still show up at the Discord call with my friends after the kids are all asleep just to check in with my friends.

        • @Excrubulent@slrpnk.net
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          210 months ago

          Yes the CSAM attack is a problem, but there are already tools to automatically flag potential CSAM, we just need to integrate them. Unfortunately social media is a natural monopoly, and there are corporate entities that currently make up that monopoly, and that is causing a lot of social problems. The only way to combat those problems is to create something that displaces those monopolies.

          Like facebook released a report that compared different personal feeds, one that creates an algorithmically generated mix of all the crap that facebook currently shows you and selectively ignores friend updates, versus one that just gives you just your friends’ updates.

          They found people stayed on the site longer with the algorithmic feed than the simple friends feed, and they inperpreted that as meaning people like the algorithm better. Of course they ignored the fact that maybe people like seeing the updates they asked for and then getting on with the rest of their day because they are sated.

          Facebook doesn’t care about that, they want retention, so they interpret retention as user “desire” to justify pushing this algorithm on them. There’s a whole spiel here about how capitalism operates on addiction but this comment is long enough already.

          It’s enough to say that these algorithms contributed to a genocide in Myanmar because facebook established themselves as the de facto internet. They knew the algorithm was exacerbating racial tensions, but also turning down the genocide dial would make them less money, so they kept it turned up.

          I think it’s worth creating an alternative where people have control of their own feeds because the algorithms are open source, and it’s worth working hard on. The information ecosystem is maybe one of the most important things we need to fight things like climate change. Like the stakes are more than just our personal comfort.

        • @QHC@lemmy.world
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          210 months ago

          Did you use reddit 10 years ago or longer? The Fediverse is already significantly more stable and a better user experience in comparison.

    • @maegul@lemmy.ml
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      1610 months ago

      I hope alternatives to youtube like Nebula and peertube find their footing, but I can’t help but suspect that youtube has and will continue to find the successful path in this social media era. I’m not a youtuber or anything, so I don’t really know any details about how it works, but the way they seem provide a platform with monetisation and brand building possibilities built in seems pretty effective/pragmatic for a platform that needs to find someway to work within capitalism.

      • @Aopen@discuss.tchncs.de
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        510 months ago

        Its better in all regards.

        I wish it was true. My strategy is to use ddg in first try to find something and switch to google when ddg ducks in wrong way. Currently google is better in images and searching for “this particular site” instead of answer on any site

      • magic_lobster_party
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        010 months ago

        I tried DDG many times for work. Often I don’t find the result I want at all. I try different queries and all, but I only find barely relevant shit. I switch to Google, and immediately the top result is exactly what I want.

    • @hedgehogging_the_bed@lemmy.world
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      1210 months ago

      Try Nebula! It’s a bunch of YouTube creators who got together to make their own platform for video content. The price is quite reasonable and the videos are the same you would see on YouTube but often a few days early and with the sponsorship ads removed.

    • jcrabapple
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      210 months ago

      StartPage is a good engine if you want cleaned up Google results. But I highly recommend subscribing to Kagi.

  • @o0joshua0o@lemmy.world
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    6610 months ago

    I avoid Google products as much as possible these days, especially anything launched within the last 2-3 years, because it will soon be abandoned and unsupported. Their search results are worse than they have ever been. The only Google app I actually like is Google Maps.

      • 𝒍𝒆𝒎𝒂𝒏𝒏
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        1810 months ago

        All the alternatives work great for cycling, driving etc… but collapse instantly when you try and use them for public transport

        • @CoderKat@lemm.ee
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          1310 months ago

          Yeah, I find Maps the best for getting around regardless of the mode of transportation.

          Only thing I really dislike about Maps is that it doesn’t make it very easy to explore businesses. Like, try to look at a random strip mall and it won’t show you what all the store fronts are. Some things only seem to show up if you search for them (not if you look at exactly where they are).

        • @sheogorath@lemmy.world
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          710 months ago

          Google Maps saved me when I had to work in Japan for several months without knowing not a lick of Japanese. I just bought a Suica card and just stood on which color Google Maps told me.

          • mesamune
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            210 months ago

            OSM is awesome. It keeps getting better and better.

        • @SubArcticTundra@lemmy.ml
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          510 months ago

          I’ve always wondered, does Google Maps link into each city’s public transport API manually after contacting the city, or do they have some sort of AI scraper?

    • @agent_flounder@lemmy.one
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      1510 months ago

      Yeah the search has gone to shit. I’ve been using Duck Duck Go but I guess that is Bing based?

      Also been trying out Kagi. The format is unsettling at first but it is nice to see the results I am looking for at the top instead of a bunch of bullshit ads / sponsored results and whatever along with crappy results below the fold.

      • @amarnasmoths@slrpnk.net
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        210 months ago

        I’ve been using Kagi for two months now and I can’t recommend it enough. Whatever I search is always on the first results, no need to filter SEO crap.

        Also it’s incredibly fast.

        I’m not a heavy search user so their lowest tier (5$, 300 searches) is more than enough for me. I can see how the costs can add up for someone that is a heavier user tho

    • @sndrtj@feddit.nl
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      910 months ago

      Maps is also seriously going down the gutter.

      1. There are ads in maps now.
      2. It works OK if you know a name, but not the location, but not the other way around. If there’s any concentration of businesses, you can zoom in all you want but it will only show 1 in 2 places.
      3. Many search terms now result in residential places near the top results. I suppose these are mostly small webshops run out of homes for the same terms, but that isn’t usually what one is looking for when using maps.
  • @CharAhNalaar@lemmy.world
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    4810 months ago

    I like Google products but the search engine really has become shit. I’m not sure there’s anything they can do about it though.

    • @marmo7ade@lemmy.world
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      5610 months ago

      There is plenty they can do. They created this mess with their algorithm. They can undo it by changing it, again.

      Google does not objectively score or rank a site based on what you are actually looking for. They rank based on how much time other people spend on the site. How many other sites link back to the site. They rank based on how many words are on the page, regardless of if that actually matters.

      This is why when you google a recipe, all the top results are blog posts from soccer moms telling a life story about food. You don’t care about that stuff - you just want the recipe. But that’s what google cares about.

      Google can change this.

      • magic_lobster_party
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        I don’t think the algorithm is the problem. The problem is that sites started to capitalize on your attention. Everybody wants your sweet little attention so they can earn money from it. Internet also moved into walled gardens of money making machines (like Instagram, YouTube and TikTok).

        It doesn’t matter which algorithm is used. Somebody will crack it and abuse it for their own good.

        There’s no reversing this.

        • @spongebue@lemmy.world
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          1910 months ago

          It doesn’t matter which algorithm is used. Somebody will crack it and abuse it for their own good.

          If the algorithm gives a bigger shit about giving the answer people are actually looking for, and doesn’t emphasize length, formatting, and other bullshit… And people crack the algorithm by giving exactly that answer I’m looking for, I’d be ok with that.

          But it all starts with the algorithm

          • magic_lobster_party
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            410 months ago

            That’s easily abused. Search engines before Google were pure keyword search, but those were quickly abused. People just made websites with all types of keywords just to get on top of search results. Google’s PageRank fixed this - temporarily. People were quick to abuse it too.

            It doesn’t matter what you try to do. Somebody will figure out how to abuse it.

        • @0ddysseus@lemmy.world
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          510 months ago

          This is exactly right but assumes the nature of the internet must remain the same. The problem is the content and people wanting your sweet little attention. The internet described in the article - the blogosphere and Usenet and the rest, was an internet created by people for people and existed for its own sake. What google has access to now is 3 billion people all trying to scam the others for money. Its a fundamentally different user base and there’s no way a better algorithm can find content that isn’t there

  • @Aopen@discuss.tchncs.de
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    2410 months ago

    there’s been a shift to entertainment-based video feeds like TikTok — which is now being used as a primary search engine by a new generation of internet users. 

    I hate when journalists use data from Arse Research Institute to boost sensation

    But if that last 25 years of Google’s history could be boiled down to a battle against the Google bomb, it is now starting to feel that the search engine is finally losing pace with the hijackers. Or as Marwick put it, “Google has gotten shittier and shittier.”

    “To me, it just continues the transformation of the internet into this shitty mall,” Marwick said. “A dead mall that’s just filled with the shady sort of stores you don’t want to go to.”

    Worth citing

    Dash is one of the web’s earliest bloggers. In 2004, he won a competition Google held to google-bomb itself with the made-up term “nigritude ultramarine.”

    DarkBlue.com is not Google
    https://web.archive.org/web/20071011225539/http://dashes.com/anil/2004/06/nigritude-ultra.html

  • @Echo71Niner@lemm.ee
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    2210 months ago

    translation: Google Search is still an important tool, but it is no longer the only way people find information.

  • @regalia
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    1910 months ago

    The only thing I still use from Google is their Pixel phones, and then I immediately flash them with GrapheneOS. That, and Google maps which I can’t find a good replacement. I’ve tried every single OSM app and none of them remotely compare.

    • @MajorHavoc@lemmy.world
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      510 months ago

      Google Maps was painful enough to me (on GrapheneOS) that I bought a Garmin - a dedicated physical navigation device.

      I thought it would be a compromise, but I’m hooked on Garmin now. It’s much nicer than Google maps.

      The only thing I miss is the real-time traffic updates along my route.

      • @regalia
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        210 months ago

        For me it’s mostly for looking of businesses. I can pull them up, see pictures, check their website, even check their menu if it’s a restaurant, and also their phone number. Also with my gym I can see how busy they are on average at different times of the day so I know when to go when it’s less busy.

        • @MajorHavoc@lemmy.world
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          110 months ago

          Yeah. I still do most of that through Google Maps in a browser. Google’s solutions to those are really nice.

          If Google blocks those services behind an app, I’ll stop using them, because the (if experience so far continues) app likely won’t work in the GrapheneOS privacy sandbox.

          • @regalia
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            210 months ago

            I use GrapheneOS and can confirm it works. It even works if you don’t have sandboxed play services installed. If you do install it, I’d set the battery usage to restricted, and disable background data in network settings.

    • Zuberi 👀
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      010 months ago

      So google knows exactly where you go all of the time? Why even bother with graphene?

      • @regalia
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        110 months ago

        Because it’s not black and white like that. There’s so much more to privacy then just occasionally using Google maps.

  • @HiddenLayer5@lemmy.ml
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    1710 months ago

    I wish. Unfortunately it will probably live on for all eternity like Facebook is somehow living on.

    • @glimse@lemmy.world
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      610 months ago

      It’s no surprise that Facebook is hanging on, the average nerd might avoid it like the plague but the average person doesn’t care

      • @Kikkertje@aussie.zone
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        210 months ago

        I only use Facebook for local community info as I can’t get that anywhere else. My fake profile works wonderful for that.

  • @ArghZombies@lemmy.world
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    We had some good variety of search engines back in the day. Alta vista, Hotbot, Infoseek, Yahoo… Now it’s just Google, or slightly worse versions.

    I know people say to use DuckDuckGo but I never get as useful results there as on Google. I just have to scroll past a lot more ads on Google to get to the actual links.

    • @CustodialTeapot@lemmy.world
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      1610 months ago

      The fact you’re saying you’re still getting useful results on Google means you haven’t used Google for the past year to me.

      • @Plopp@lemmy.world
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        They said as useful as Google. Not that Google gives objectively very useful results. And I agree with them. I use DuckDuckGo every day and pretty much every time I have to add !g to send my query to Google because the DDG results are shit in comparison.

        I’m talking about on the desktop btw. With adblocking and script blocking. I accidentally used Google on my phone yesterday and I think I got cancer.

      • @TwilightVulpine@lemmy.world
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        110 months ago

        Seriously. If I want to hope to get any result that is mildly useful, I’m obligated to add a specific site on the query, either wiki or reddit.

    • @AVengefulAxolotl@lemmy.world
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      110 months ago

      There is brave search, which seemed pretty good to me, even though i am using kagi search now. And to be honest, so far kagi seems really solid, and if you go past the fact that you have to pay for it (on most other search engines you are the product) then give it a try, the first 100 searches are free.

  • noughtnaut
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    910 months ago

    In fact, the site’s original name, BackRub, was a reference to the backlinks it was using to rank results.

    Oh, I’m so gonna be using the original name from this moment on. “Have you backrubbed it?”

    • Flying Squid
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      910 months ago

      Too long. We need to shorten it. I know… “I can’t find any information on grasshoppers.” “Have you rubbed one out?”

  • olympus
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    I hope it’s true, but honestly I don’t believe sites and opinions that have to do with google from sites like the verge.
    Because sites like the verge are in reality rivals to google. For example verge is owned by voxmedia which has an advertising company and a web advertsing platform. They are rivals to google which also is an advertising company. They hate google because they want google’s money lol. I seriously doubt they can be objective especially to google.

    • magic_lobster_party
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      210 months ago

      The point of the article is that whatever is replacing Google is not going to be better. It’s not Google that is broken. The entire web is.

  • AutoTL;DRB
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    110 months ago

    This is the best summary I could come up with:


    A writer for the site, interviewed under the pseudonym Michael Hugedisk, told Wired in 2007 that their three-person team linked to a webpage selling pro-George W. Bush merchandise and was able to make it the top result on Google if you searched “dumb motherfucker.”

    Per Sullivan’s logic, Google Groups added better discovery to both Usenet and the myriad other message boards and online communities creating proto-meme culture at the time.

    Alex Turvy, a sociologist specializing in digital culture, said it’s hard to map our current understanding of virality and platform optimization to the earliest days of Google, but there are definitely similarities.

    Alice Marwick, a communications professor and author of The Private Is Political: Networked Privacy and Social Media, told The Verge that it wasn’t until Myspace launched in 2003 that we started to even develop the idea of internet fame.

    In 2004, he won a competition Google held to google-bomb itself with the made-up term “nigritude ultramarine.” Since then, Dash has written extensively over the years on the impact platform optimization has had on the way the internet works.

    On top of it all, OpenAI’s massively successful ChatGPT has dragged Google into a race against Microsoft to build a completely different kind of search, one that uses a chatbot interface supported by generative AI.


    The original article contains 3,695 words, the summary contains 215 words. Saved 94%. I’m a bot and I’m open source!