So the JC Penny’s effect is a phenomenon in consumer psychology where consumers react negatively to something even though it is better to them but it doesn’t feel better.

It is named after the store JC Penny’s who got rid of sales and instead lower prices to what they would be on sale all the time. This was better for the consumer but consumers liked sales so they hated it.

  • LandedGentry@lemmy.zip
    link
    fedilink
    English
    arrow-up
    4
    ·
    edit-2
    22 hours ago

    Ehhh i’m not sure I agree with you, I get what they’re saying. It’s not about being drawn in and pulling what’s borderline a bait and switch, it’s about literally not knowing that one deal is better than the other at face value with all info available. Deciphering fees and running through all that stuff is not the same thing. The 1/4 vs 1/3 pound burger is a much better example

    It would be like me offering you 3 nickels or 1 quarter and you decide to pick 3 nickels because you don’t realize that 1 quarter is worth more than 3 nickels