Volkswagen Group is considering abandoning its direct-to-consumer sales model for electric vehicles in major European markets due to complexities and the slow adoption of EVs in the region.
VW really need a changing of the guard. Too many legacy people with legacy attachments making legacy decisions.
The way VW does direct to consumers in Europe is to have the dealerships sell you the car and getting a comission for doing so. However they earn less money from selling EVs then from selling combustion engine cars, so they focus on the later. So they plan to change that. But if you want to go into VW theme park to buy a car or do it online, then you can still do that.
The way VW does direct to consumers in Europe is to have the dealerships sell you the car and getting a comission for doing so. However they earn less money from selling EVs then from selling combustion engine cars, so they focus on the later. So they plan to change that. But if you want to go into VW theme park to buy a car or do it online, then you can still do that.