Consumer goods makers and retailers investing in sustainably made products after years of shopper outcry, say they face an uphill struggle convincing people to switch when those products cost more or look inferior.
They don’t need to make the same profit as before. They could make $2 less profit, and charge $2 more. Frankly I don’t care, and neither should anyone else who isn’t a shareholder, if their profit margin is reduced slightly.
If doing that makes them unprofitable, they probably shouldn’t exist, because their business isn’t viable when done sustainably, and they’re relying on being allowed to fuck up the planet to maintain themselves.
They don’t need to make the same profit as before. They could make $2 less profit, and charge $2 more. Frankly I don’t care, and neither should anyone else who isn’t a shareholder, if their profit margin is reduced slightly.
If doing that makes them unprofitable, they probably shouldn’t exist, because their business isn’t viable when done sustainably, and they’re relying on being allowed to fuck up the planet to maintain themselves.