Google has plunged the internet into a “spiral of decline”, the co-founder of the company’s artificial intelligence (AI) lab has claimed.

Mustafa Suleyman, the British entrepreneur who co-founded DeepMind, said: “The business model that Google had broke the internet.”

He said search results had become plagued with “clickbait” to keep people “addicted and absorbed on the page as long as possible”.

Information online is “buried at the bottom of a lot of verbiage and guff”, Mr Suleyman argued, so websites can “sell more adverts”, fuelled by Google’s technology.

  • Cosmic Cleric
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    79 months ago

    This has been going on for decades

    It seems like it’s a recent development in this decade, at least an accelerated form of it.

    Almost like recently evolved in corporations got together and decided enmass to start treating their customers more like things to exploit.

    Less win-win, and more win-lose.